5 channel campaigns in 5 minutes*
OK, we're going to tell you in under 5 minutes how XL.Today can help you create professional standard campaigns across 5 channels in as little as 5 minutes.
If you can master a 5-channel campaign in 5 minutes, then you can get creative with more campaigns, more often. You can improve your targeting, improve customer engagement and most importantly, create more sales opportunities.
Is that worth 5 minutes of your time?
Setup
XL.Today™ is incredibly simple to setup, which is important, because organisation is key to creating a campaign in under 5 minutes.
We help you add all of your campaign images into one simple digital library. We help you add descriptions and keywords, which will help later when you create campaigns.
We then guide you through adding your customer database, setting up email and SMS, and linking your Facebook, Twitter and Instagram accounts.
Creating a campaign
OK, the clock starts now.
Name your campaign, add a campaign description, pick a campaign image, choose your location, channels, campaign destination URL and we've started to create our campaign.
Target audience
Next, we pick a campaign segment. It might be a new segment or an existing segment. Create a campaign segment using any relevant information in your database. It could be previous purchase, age, gender or location. No matter what you choose, you can do it in under 30 seconds if you're fast.
Next, we create our email.
We add an 'A' and 'B' subject line.
We then select an email template. A single image template will help you complete your campaign in under 5 minutes, but you also have multi image templates to choose from.
When then start to create body copy for the image we've created. "What's that? The image description is already in the body copy field? Smart". All you need to do is edit and complete the copy, schedule your email, the you can move onto SMS.
SMS
Your SMS already has the copy you created for your email. You just need to edit it down to the required number of characters, select 'sender', schedule your SMS and you're ready to move on to Facebook.
Your Facebook post comes preloaded with the campaign image and the body copy you created for your email. Simply edit to what you want and you're ready to move on to Twitter.
Your Twitter post also comes preloaded with your campaign image and the copy you created for your Facebook post. Simply edit your copy and add hashtags, schedule your post, then you're ready to move onto Instagram.
Like your email, Facebook and Twitter posts, your Instagram post comes preloaded with your campaign image. It also has the copy you created for Twitter, which closely reflects the type of body copy you need for Instagram. Simply choose who needs to receive the Instagram post information, and when you want them to receive it, then you're ready to launch your campaign.
5 channels in 5 minutes
As you can see by this description, it is possible to create a 5-channel campaign in 5 minutes with XL.Today, however even if you spend 3 times as much time creating your campaigns, it is still a fraction of the time you may spend creating campaigns on each channel or on other digital marketing solutions.
Why is XL.Today so fast?
We set out to create a solution that was the fastest, professional-standard digital marketing platform. A platform that takes what we believe to be the absolute very best tools and puts them to use in possibly the most intuitive campaign workflow ever designed.
We think what we've create is a game changer and a world first. We believe that XL.Today™ has the power to transform how you engage with customers. We believe XL.Today™ can empower your marketing team to be more creative and more effective, in less time. We believe all of this; however, we also believe that the best judge is you, which is why we offer you the chance to experience XL.Today™ for yourself, free for 30 days.
If you agree with us, we'd love to hear from you.
If you disagree, we'd also love to hear from you on how we can improve.
All we ask is try it for yourself.
*Based on properly completing the setup process, including product descriptions in image metadata, use of an existing campaign segment and single campaign image, single image email template and spending a maximum of 3o seconds on each campaign screen.
